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OPINION: Rodolfo Chavez: The Art of Selling Your Property on the Internet

selling your home on the Internet is more than just a collection of photos beautiful. Its impact on the internet is equal to the impact caused his property to a customer first impression, the way you package the product to entice a potential buyer is predominant.

A common mistake is to assume that your home would like to all types of customer, people do not usually think of their homes in this way, but looking at your neighborhood and the first impression of your property you can pinpoint the market segment you want and make the appropriate marketing.

Keep in mind that you are selling a dream

If anyone can imagine their lives unfolding in the images and descriptive text, you are on the brink of finding a date production and a possible sale.

photographs to promote your property are all, they must look professional, include photos of the garden, interior qualities such as laundry, patio, garage and other points of

unique selling.

The home should appear to be lit naturally clean and fresh, with fresh flowers or other accents to add style remarkable.

addition to preparing your property for the Internet:

ü Look competition. Investigate how others have online home locally and in other cities before you begin to develop their tactics. Good places to start are local sites of real estate listing.

Ü Venda location. Promote the district, schools around neighborhood parks, restaurants, shopping centers, etc. All these things sell a quality of life and work as keywords in the search engines.

ü Enter your address or intersection owned . Make sure the directions are very clear and include major intersections. This allows a customer wishing to verify the location of the property beforehand, and can rule out non-serious buyers.

ü Highlight the features of the property. Mention any recent renovation (completed with a permit, if applicable), number of bedrooms, if you have a fenced garden, and whatever unique characteristics of your property.

ü Include detailed descriptions . List the number of square feet of the lot, the square meters, individual dimensions of the site: foreground, background, year of construction, property taxes, maintenance costs, if I had, and so on. Put lots of photos, pictures sold, especially on the Internet.

ü Keep price search engine friendly . For example, a price $ 299,000 dollars is more likely to be sought by buyers, a price of $ 305,000 dollars.

ü Choose sites that organize listings by date . When you update your listing, any changes will save over the competition in the list, so you can update your list each week if desired.

By Rodolfo L. Chavez

y Asociados SAC CEO InmoBroker

www.inmobrokerperu.com

http://inmobroker.blogspot.com/

rodolfo.chavez @ inmobrokerperu.co m

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OPINION: Alvaro Estrada: Professionalization of Real Estate services in Peru

A real estate transaction is a major financial investment experience a person in your life.

A real estate transaction is one of the largest financial investments a person experiences in his life.
residential real estate negotiations, Peru, on average exceed U.S. $ 85,000.00 per property, if you were to make an investment of this kind, or if you are thinking of selling or renting your property (with the risk that this entails) would leave to chance? ... Would not it be foolish not to use the services of a Realtor true?. And that's what it is, the real work to be performed by a Realtor.

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favorably Peru is experiencing the so-called "Real Estate Boom," and the "Boom" represents a high business opportunity for which we develop in item of real estate brokerage. The problem (or limitation) lies in the lack of PROFESSIONALISM in the industry, which generates distrust or rejection potential customers.

a culture is required in the public housing and for this, the state through the Ministry of Housing, has promulgated the Law 29080 (Law of Creation of Record Real Estate Agent), which regulates the work of estate agents; in order to professionalize and improve the quality of services it offers.

And it offers (or should offer) a true Real Estate Agent?

1.Ayudarle determine your purchasing power.

2.Ofrecerle more resources to search for a property.

3.Ayudarle in the selection process by providing objective information about each property.

4.Ayudarle in the negotiation of a property.

5.Asesorarle and help in the cleanup of a property.

6.Ayudarle choose the best financing option.

7.Ayudarle to determine the best price to sell their property.

8.Promocionar and advertise your property.

9.Concretar the sale of your property (among others).

Clearly, then, that the challenge to professionalize the real estate sector, the first step to be taken is the formalization.

degree to get the Real Estate Agent, you must have a record (like all professionals), which is obtained after completing certain hours of study in accordance with the provisions of Law 29080. Coldwell Banker
and Ricardo Palma University, offers a Diploma of Specialization Real Estate Agent where the added value the experiences and case applied to the environment of the area. Keynotes and supplemented by actual practices, to provide comprehensive training business vision, in line with current market demands.

Classes begin February 15 and may request further information by calling 708-0000 (Annex 1230) / 346-2900 (Exhibit 205) or by sending an email to or info@coldwellbankerperu.com ivuds@urp.edu.pe .

Fuente: Alvaro Estrada. G. Coldwell Banker – Univ. Ricardo Palma.

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OPINION: Sonia Prudencio: The Construction Industry and environmental impact

Para que nuestra generación actual y futura no pierdan el derecho a gozar de un medio ambiente equilibrado.

La Industria de la construcción y el impacto ambiental

El sector de la construcción es considerado como uno de los principales generadores de residuos, por la cantidad de materia prima por cada m2 de vivienda que se construye y la cantidad de energía asociada a la fabricación de los materiales que componen una vivienda puede ascender, aproximadamente, a un tercio del consumo energético of a family over a period of 50 years.

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The life cycle analysis of building permits more easily intuit the environmental consequences arising from construction impacts, which broadly can be reduced to buildings resulting from the construction process and the necessary infrastructure to promote accessibility, occupy and transform the environment in which they are arranged and the manufacture of building materials involves the depletion non-renewable resources because unlimited extraction of raw materials and consumption of fossil fuels.
Our natural environment is affected by the emission of pollutants, as well as the waste disposal of all kinds.

order to achieve our goal and contribute to progress without damaging the planet, it is essential to have the cooperation of all actors involved at different stages of the life cycle of a construction site (from extraction of raw materials, to the demolition of a building etc.). If each of them assumes the responsibility that corresponds, it is possible to implement strategies for preventing and minimizing environmental impact.

We note that the use of a particular natural resource should not affect the ecological balance that sustains and is responsible for its existence.
Perform demolition in accordance with criteria of deconstruction, make the most of materials, reuse cuts work whenever possible and recycle and reuse materials such as stone sub-base in infrastructure works such as drainage material, etc. could contribute to the ecological balance

industrialized production systems and advances in technologies and transportation systems have managed to cheapen some construction materials to the point that on many occasions surplus of work are not exploited but are converted directly into waste going to landfill.

promote the production of new generation materials with higher performance, but need a high consumption of resources and energy, and have the disadvantage that emit more pollutants into the air, water and soil.

If we consider that the planet's capacity to assimilate pollutants generated by the society is limited and the resources available are as well, it is imperative to stop and reflect on the need to make a good choice and proper use of materials to avoid, as far as possible, become waste due to lack of planning or simply because it is increasingly common practice the habit of unsustainable throwaway. "

The solution is simple: first, to consume what we really need, weighing the benefits and environmental impact when deciding on one or the other, then the reuse and recycling.

Source: Sonia Prudencio. General Manager Investment Ground SAC